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Михаил Слободин, генеральный директор «Вымпелкома», о борьбе с кризисом и своей миссии 

Декан экономического факультета МГУ Александр Аузан призывает не воевать, а сближаться9

Supplements

Pyatnitsa&Dom

Pyatnitsa&Dom

Pyatnitsa&Dom – integral part of Vedomosti. Pyatnitsa. A color weekend supplement for C-Suite readers, who are passionate about property, design, interiors and architecture.

Monthly stand-alone broadsheet real estate and lifestyle section.

In focus:

  • the most interesting up-to-date, beautiful ideas, trends and projects in real estate, architecture, design and technologies
  • public spaces and private residences, city and country houses, resorts and gardens in Russia and abroad.

Columns:

  • «Main story». Event/trend in the real estate/architecture design world.
  • «City». Issues of the day, urbanit’s column about Moscow.
  • «Interview». The hero tells the story about his house.
  • «Residence». Russian and overseas property. What, when and where to buy. New and old places, rent and purchase.
  • «Architecture». News, previews, reports about residential, commercial, public architecture.
  • «Design». Trends in interior design interviews, useful addresses, new technologies smart home, gadgets, interior design items, futurologist’s column.
  • «Garden». Exhibitions reviews and shows, garden care, overseas experience, interviews with experts, event calendar.

Release: monthly
Format: D2, 8 pages
Distribution: Moscow
Circulation: 50 ths. copies
AIR: 127 ths. people
Number of subscribers: 31,3 ths. people (incl. corporative subscribers)

Schedule for 2014:

Issuebookingready artwork
February 28, 2014February 14February 21
March 28, 2014March 14March 21
April 25, 2014April 11April 18
May 30, 2014May 16May 23
June 27, 2014June 13June 20
September 26, 2014September 12September 19
October 31, 2014October 17October 24
November 28, 2014November 14November 21
December 19, 2014December 05December 12

Advertising rates:

1/1 (312×535,5 mm) — 580 000 roubles 
1/2 (312×245 mm) — 330 000 roubles 
1/2 (153,5×502 mm) — 330 000 roubles 
1/3 (101×502 mm) — 260 000 roubles 
1/3 (312×161 mm) — 260 000 roubles 
1/4 (312×124 mm) — 245 000 roubles 
1/4 (153,5×245 mm) — 245 000 roubles 
1/6 (312×77 mm) — 165 000 roublesat the first page — 190 000 roubles
1/6 (153,5×161 mm) — 140 000 roubles 

Property gallery:

1/18 (101×70 mm) — 17 000 roubles 

Sales director of «Vedomosti. Pyatnisa» — Larisa Semenova, l.semenova@vedomosti.ru, +7 (495) 232–32–00, ext. 3019
Project manager of «Pyatnitsa&Dom», real estate advertising — Maria Voloshina, m.voloshina@vedomosti.ru, +7 (495) 232–32–00, ext. 1619
Furniture and interior design, household items advertising — Olga Efanova, o.efanova@vedomosti.ru, +7 (495) 232–32–00, ext. 1926
Smart home, household appliance and electronics advertising — Alena Shadrina, a.shadrina@vedomosti.ru, +7 (495) 232–32–00, ext. 4288

Forum

Rate-card is valid since January 1st, 2013
Advertising rates for non-residents are based on fixed rouble/euro rate which is 38 roubles for 1 euro.

Prices for advertising

  • 2/1 page — 577 000 roubles
  • 1/1 page (27×41) — 407 000 roubles
  • 1/1 (cover page) — 455 400 roubles
  • 1/2 page (24×18,6)  — 221 100 roubles
  • 1/4 page (24×9) — 118 800 roubles
  • 1/8 page — 77 000 roubles

All the prices are excluded VAT. VAT is 18%.
VAT exempt if payment is from abroad

Nedvizhimost. Zhiloj Fond

Residential Real Estate Monthly NedvizhimostТ Zhiloj Fond 2013

Regularly informs the audience about:

  • what companies are constructing in Moscow and in St.Petersburg,
  • rates for residential real estate in Moscow, Moscow suburb, St.Petersburg,
  • up-to-date demands to good quality of accommodations,
  • ecological aspects,
  • laws that influence on real estate markets,
  • problems that the customers may face,
  • what real estate market offers to Russian customers.

The readership of Vedomosti daily is top and middle managers and owners, specialists, high-ranked officials and diplomats. Additional ways of distribution expand the audience bringing in new well-to-do and active consumers.

Supplement mission: to give the readers true and topical information on the main subject of the edition.

Distribution:

  • insertion in Moscow circulation on the day of publication;
  • insertion in all subscription copies of the Vedomosti in Saint-Petersburg and regions;
  • racks in offices of large Moscow realtor-companies working with luxurious property;
  • in business centers, luxurious shops and fitness centers.

The circulation is 45 000 copies

Advertising in Zhiloj Fond provides the advertisers with ample opportunity to announce to a solvent consumer about the project and as a result:

  • to increase sales,
  • to form a wish for buying real estate or use services
  • to strengthen the companyТs place at the market, to improve the recognition of the company.

Schedule for 2014:

Issuebookingready artwork
February 24, 2014January 31February 06
March 11, 2014February 13February 20
April 08, 2014March 13March 20
May 20, 2014April 25May 05
June 09, 2014May 16May 23
July 01 2014June 06June 13
September 16, 2014August 22August 29
October 13, 2014September 18September 25
November 10, 2014October 16October 23
December 02, 2014November 06November 13

Advertising rates:

1/1 — 440 000 roubles1/1 Cover — 448 000 roubles
1/2 — 250 000 roubles1/2 Content page — 305 000 roubles
1/3 — 182 000 roubles1/3 Content page — 225 000 roubles
1/4 vertical — 148 000 roubles1/4 horizontal — 165 000 roubles
1/8 — 90 200 roubles 

Catalog:

1/1 — 314 000 roubles1/2 — 203 000 roubles
Banner (ear) — 25 500 roubles 

Advertising rates for non-residents are based on fixed rouble/euro rate which is the official for the day of the invoice issue.
VAT is not included. Advertising is subject to Russian VAT at 18%.

Technical specifications are given upon request.

Nedvizhimost' Steny Biznesa

Commercial Real Estate Monthly Nedvizhimost’ Steny Biznesa 2013

  • Fresh issue

    Regularly informs the audience about:

    • analysis and prognosis of the market development,
    • information on offers and demands on commercial real estate market,
    • information on regional markets condition,
    • information on new projects in construction,
    • Opinion Page — experts’ and market players’ point of view,
    • Market Technologies page — about rules in real estate business, who takes part in this business,
    • interview with businessmen and officials,
    • news and comments on everything that helps efficient exploration of real estate,
    • international experience of commercial real estate market.

    The readership of Steny Biznesa:

    Professionals:

    • construction companies
    • developers,
    • consultants,
    • managing companies,
    • service companies,
    • retailers,
    • realtors

    Business audience:

    • clients,
    • investors,
    • insurance companies,
    • banks
    • officials,

    Supplement mission: to give the readers true and topical information on the main subject of the edition.

    Distribution:

    • insertion in subscription copies of the Vedomosti on the day of publication;
    • racks in business centers;
    • specialized exhibitions and conferences,
    • direct mail to commercial real estate market professionals.

    The circulation is 30 000 copies

    Advertising in Steny Biznesa provides the advertisers with ample opportunity to announce to a solvent consumer about the project and as a result:

    • to increase sales,
    • to find new investors and partners
    • to strengthen the company’s place at the market , to improve the recognition of the company, the product or the service.

    Schedule for 2014:

    Issuebookingready artwork
    March 24, 2014February 28March 06
    April 14, 2014March 21March 28
    June 23, 2014May 30June 06
    September 22, 2014August 29September 06
    October 27, 2014October 02October 09
    November 24, 2014November 30November 06

    Advertising rates:

    1/1 — 415 000 roubles1/1 Cover — 440 000 roubles
    1/2 — 232 000 roubles1/2 Content page — 280 000 roubles
    1/3 — 167 000 roubles1/3 Content page — 203 000 roubles
    1/4 vertical — 135 500 roubles1/4 horizontal — 152 000 roubles
    1/8 — 85 500 roubles 

    Catalog:

    1/1 — 285 000 roubles1/2 — 185 000 roubles
    Banner (ear) — 23 000 roubles 

    Advertising rates for non-residents are based on fixed rouble/euro rate which is 38 roubles for 1 euro.
    VAT is not included. Advertising is subject to Russian VAT at 18%.

    Technical specifications are given upon request.

  •  
    Attention

    All the transactions from foreign counterparties are subject for currency control regulation of Russian Federation

    According to Russian Сurrency Сontrol Regulation the following actions are compulsory:

    1. to provide us with signed copy of the contract not less than 10 days before the date of publication or the date of payment (which date is earlier)
    2. to provide us with signed copy of act of acceptance within 10 days after the end of the month in which the publication takes place
    3. to execute the payment not later than the due date stated in the invoice

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